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AOCFEST Neo-Soul Inspired Looks By Style Ambassador Rachelle


Hey loves! Rachelle here!

I have to admit, I was excited when AOC asked me to write a piece for them on festival trends! Being a Macy’s Style Crew Ambassador I couldn’t wait to speak on what festival looks inspire me. I mean... I classify myself as a “Stylesetter” free-spirit, and plus... festival looks are just fun.

Just to let you know, the 5th Annual Art of Cool Festival takes place in beautiful Durham, NC Sept 28 + 29 featuring 20 + bands at 6 venues in one fun, music filled weekend.

With a wide variety of artists, it can be a bit challenging to decide just what to wear for each event. I wanted to focus first on the new-soul, indie artists like Erykah Badu. To make sure you are on-trend, here are a few of my very own must haves. My festival go to items are makeup (of course), anything flowy or cropped, and accessories because let’s be honest... it’s HOT!!! And OF COURSE I always shop Macy’s because they have plenty of items that can live on their own or mix and match with what you already own.

(Here’s a link to my personal style page so you can see and shop some of my favorite items!)

When it comes to makeup, I definitely think more is more when it comes to glitter and prints. Think glittery eyeshadows and lipstick. Highlight... LOTS of highlight (you can even experiment with color here, mermaid, unicorn, whatever tickles your fancy). And even temporary tattoos with facial stencils and makeup. (Glitter works here, too).

MAC Galactic Glitter and MAC Dazzleshadow have awesome pigmentation and come in a wide variety of colors for any purpose you can think of! (Hint: you can use either for lipstick if you add it to or on top of your favorite gloss!). Urban Decay 24/7 Glide On Eye Pencil also comes in 42 colors and is amazing for any type of eyeliner, under liner and designs that you can imagine. It’s also forever lasting and waterproof, so it’s nearly impossible to sweat it off.

As for your final look, a setting spray is of the utmost importance! Finish off your look with either MAC Prep + Prime Fix (it comes in a variety of colors, finishes and scents, including coconut, matte and my personal favorite, gold or rose gold shimmer!) or Urban Decay All Nighter. Both have amazing staying power and last late into the night. I never leave home without them!

When I look for outfits, I’m always thinking something flowy and fun or a cute crop top with some shorts and maybe a sleeveless kimono. Loves, it’s HOT out there and it will be even hotter when you’re jumping around in a room full of people. Some of my favorite items are dresses and rompers from Free People and Rachel Roy. And cute tops from Rachel Roy and Bar III with distressed and/or high waist jeans by Free People and International Concepts (INC).

Remember to accessorize! Accessories are ALWAYS the best way to finish off an outfit. Lucky Brand and INC both have some really cute jewelry that can even take you beyond the AOCFEST into your daily wardrobe. Also, a cute belt bag is a very important staple. (Some of you may remember these as ‘fanny packs’, but I REFUSE to call them that. Haha...) I already have 3 of my own and they are essentially the new clutch that you never have to carry. Gladiator sandals or platform sneakers are a great way to finish off your outfit. They can literally go with anything and will keep you cute and comfortable.

Well my loves, I hope you have an AMAZING time at AOCFEST. Please get your tickets today at www.aocfestival.com/tickets, you won’t want to miss this event!!! And always remember to keep cool and keep it cool.



-Rachelle R. Cool since 1985